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Natural Vegan Mascara – Black

by Lily Lolo

An inky black mascara that gives clean definition, length, and volume for an effortlessly natural finish.

7ml / 0.25 fl oz

Why you'll love it

  • Slim wand captures each and every lash
  • Smudge-proof formula creates natural-looking length and definition
  • Ophthalmologically tested for sensitive eyes
Clean
Cruelty-Free
Vegan

How to use

  • Start at the base of your lashes and gently wiggle the wand upwards towards the tips to avoid clumps

Key ingredients

Sunflower wax

Keeps pigment in place

Argan oil

Conditions lashes

Ingredients

Aqua (Water), Myrica Pubescens Fruit Cera (Myrica Pubescens Fruit Wax), Propanediol, Copernicia Cerifera Cera (Copernicia Cerifera (Carnauba) Wax), Polyglyceryl-6 Distearate, Sucrose Stearate, Acacia Senegal Gum, Glyceryl Dibehenate, Helianthus Annuus Seed Cera (Helianthus Annuus (Sunflower) Seed Wax), Lactobacillus Ferment Bis-Octyldodecyl Dimer Dilinoleate/Propanediol Copolymer, Polyglyceryl-10 Myristate, Oryza Sativa Bran Cera (Oryza Sativa (Rice) Bran Wax), Glyceryl Caprylate, Rosa Canina Fruit Oil, Argania Spinosa Kernel Oil, Xanthan Gum, Potassium Sorbate, Glyceryl Undecylenate. May Contain: iron oxides

Allergen Info

May contain nut-derived ingredients

Formulated without gluten-derived ingredients; may have been produced in a facility that also processes gluten-derived ingredients

AllFewer ingredients

About this Brand

Our infatuation with Lily Lolo began with mascara. There’s nothing like Lily Lolo’s for thick, luscious lashes that last all day and don’t smudge or run.

But that’s just the beginning. Lily Lolo’s BB cream, eyeshadow palettes and pressed blushes are also lovely – all at reasonable price points for top-quality ingredients.

Vikki Khan founded Lily Lolo in 2005 after falling in love with mineral makeup while traveling to the United States. Lily Lolo is now an award winning mineral cosmetics brand adored by makeup artists, celebrities, and green beauty fans alike.

  • Gorgeous mascara, BB cream, eyeshadow palettes, and pressed blushes
  • Relatively accessible pricing
  • Free of harmful chemicals like parabens and phthalates, synthetic perfumes, dyes, or anything else that isn't kind to you and your skin
  • Named after two of the founder’s sisters
  • Based in London, England

From Lily Lolo:

“Our shared passion for makeup and the way it can transform the way you feel, as well as the way you look, is at the heart of everything we do. So as well as a range of products and shades to suit every complexion, you can also count on us for expert advice on how to make it work for you, with step-by-step guides and video tutorials from our favourite makeup pros.”

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All Lily Lolo products are:
  • Leaping bunny-certified cruelty-free
  • PETA-certified vegan and cruelty-free
Clean
Free shipping
Free returns

Customer Reviews

Based on 1043 reviews
63%
(653)
20%
(205)
8%
(83)
5%
(54)
5%
(48)
J
J.B.
Thick, highly pigmented, doesn't smudge

I've used two tubes already and I really like it. Super gentle on my eyes, but still makes my lashes pop. I used to buy YSL's Faux Cils and that was my gold standard, and this comes very, very close to that. Considering Lily Lolo is also clean, this brand wins for me.

L
L.M.
Easy On, Easy Off

In my 63 years, I've probably worn makeup for around 2 of them. I was having some photos taken and decided to try this mascara. I like it. It doesn't bug my eyes and one swipe with a jojoba cotton ball took it right off.

A
A.
A little dry

I love everything about this mascara except that it is a little dry.

S
S.
Simple

After using a few times, I really like this mascara but don’t love it. Comes off easy while washing and doesn’t flake excessively like others. Good choice for simple, casual lashes!

K
K.C.
Full Lashes

My lashes are getting pretty thin and seems shorter but this mascara did a great job of making them fuller and much longer-Thanks!

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