✨BLACK FRIDAY: 20% OFF WITH CODE THANKFUL (ENDS 11/29)✨

Natural Definition Brow Pencil – Blonde

by Alima Pure

An easy-to-use, long-lasting brow pencil that defines, fills, and visibly thickens brows with precise and blendable strokes. In a blonde-to-light brunette.

0.04 oz / 1.14 g

Colors:

Natural Definition Brow Pencil – Brunette

Natural Definition Brow Pencil – Brunette

by Alima Pure

An easy-to-use, long-lasting brow pencil that defines, fills, and visibly thickens brows with precise and blendable strokes. In a medium-to-deep brunette.
Eyebrow Pencil

0.04 oz / 1.14 g

Key ingredients

Mineral pigments

Provide natural color

Candellila wax

Shapes brows

Meadowfoam seed oil

Conditions hairs

Why You'll Love It

  • Fine tip creates precise, hair-like strokes
  • Creamy texture blends into brows seamlessly for a natural effect
  • Budge-proof formula lasts all day
Clean
Cruelty-Free
Vegan
Read Reviews

Customer Reviews

Based on 84 reviews
62%
(52)
21%
(18)
11%
(9)
4%
(3)
2%
(2)
K
Katie
Great match - nice staying power

Really love this recommendation. I've been making due with eyeshadow pallettes for brow color for ages since my go-to pencil was discontinued :'( This is a great replacement. Only complaint is it is a very soft pencil, feels like it will get used up quickly.

C
Chrissy
Smooth

Went on smoothly and looked natural.

E
Elspeth
Perfect color and texture

The best eyebrow pencil ever - the softness is great because the pencil color attaches to the actual eyebrow hairs not just the skin so it fills out the brown naturally. Excellent!

A
Ashley Till

Runs out very quickly.

R
Roxy
Great color!

I like the color and the application, however o think it may be too soft because it seems to need sharpening too quickly. Wish it lasted longer.

Natural Definition Brow Pencil – Raven

Natural Definition Brow Pencil – Raven

by Alima Pure

An easy-to-use, long-lasting brow pencil that defines, fills, and visibly thickens brows with precise and blendable strokes. In a deep brunette-to-black.
Eyebrow Pencil

0.04 oz / 1.14 g

Key ingredients

Mineral pigments

Provide natural color

Candellila wax

Shapes brows

Meadowfoam seed oil

Conditions hairs

Why You'll Love It

  • Fine tip creates precise, hair-like strokes
  • Creamy texture blends into brows seamlessly for a natural effect
  • Budge-proof formula lasts all day
Clean
Cruelty-Free
Vegan
Read Reviews

Customer Reviews

Based on 78 reviews
63%
(49)
21%
(16)
10%
(8)
4%
(3)
3%
(2)
Y
Y.H.
love it

I love this brow pencil - it has a thick texture and comes on easily. The Raven pencil matches my dark brown brows very well. Very happy with it.

M
M.M.v.a.
Love this pencil.

This pencil draws so nicely. It's a bit creamy so I find that it applies well and doesn't dry out my skin. I have dark, dark brown hair, so I went for Raven and the color was spot on. Stays all day for me.

U
U.v.a.

I think the shade worked perfectly and I really like the smooth texture of the pencil. It makes it very easy to apply and I think it makes it look very natural.

U
U.v.a.

The color and product is Excellent !

U
U.v.a.

This brow pencil works really great!!

Why you'll love it

  • Fine tip creates precise, hair-like strokes
  • Creamy texture blends into brows seamlessly for a natural effect
  • Budge-proof formula lasts all day
Clean
Cruelty-Free
Vegan

How to use

  1. For the most precise application, make sure your pencil is sharp
  2. To apply, make gentle hair-like strokes in the same direction as your hair growth to fill in, shape, or enhance your brows
How to use Natural Definition Brow Pencil – Blonde by Alima Pure

Key ingredients

Mineral pigments

Provide natural color

Candellila wax

Shapes brows

Meadowfoam seed oil

Conditions hairs

Ingredients

Simmondsia Chinesis (Hydrogenated Jojoba) Oil, Caprylic/Capric Triglyceride, Limnanthes Alba (Meadowfoam) Seed Oil, Gossypium Herbaceum (Hydrogenated Cottonseed) Oil, Mangnifera Indica (Mango) Seed Oil, Mica, Euphorbia Cerifera (Candelilla) Cera, Glyceryl Caprylate, Copernicia Cerifera (Carnauba) Cera, Macadamia Ternifolia (Macadamia) Seed Oil, Tocopherol, Chamomilla Recutita (Chamomile) Flower Extract, Ascorbyl Palmitate [+/- Titanium Dioxide (CI 77891), Iron Oxide-Red (CI 77491), Iron Oxide-Yellow (CI 77492), Iron Oxide-Black (CI 77499)]. Contains nuts.

Allergen Info

Contains nut-derived ingredients

Formulated without gluten-derived ingredients; may have been produced in a facility that also processes gluten-derived ingredients

AllFewer ingredients

About this Brand

We love Alima Pure for its fabulous, long-lasting makeup – especially the lip tints and eyeshadows. And our makeup artists swear by its exquisite brushes.

Kate O’Brien, a former teacher, founded Alima Pure in 2004. She had gotten obsessed with clean beauty following the tragic losses of her mother and aunt to breast cancer. The brand is known for its pure, luxurious ingredients, environmental and social stewardship, and inclusivity.

  • Known for cosmetics purity, luxury, and performance
  • Especially wonderful lip tints, eyeshadow and makeup brushes
  • Includes the highest-quality ingredients and no synthetic dyes
  • Always free of parabens, sulfates, synthetic dyes, phthalates, dimethicone, petroleum, talc, bismuth oxychloride, and nanoparticles
  • Never tested on animals
  • Based in Portland, Oregon

From Alima Pure:

“You should be able to depend on your makeup to look and feel awesome. All. Day. Long.”

Read moreless
  • Certified B Corporation
  • Carbon neutral for the past 10 years by offsetting 100% of carbon emissions
  • 1% of annual gross revenue donated to environmental organizations dedicated to protecting the planet
Clean
Free shipping
Free returns

Customer Reviews

Based on 83 reviews
64%
(53)
20%
(17)
10%
(8)
4%
(3)
2%
(2)
S
Sue B
Great product

I’m used to a self sharpening pencil. Other than that love it!

b
becki
brow pencil

It absolutely is a good match, great for heavier brows, but outer third of mine are gone and pencil is too thick to maek well on my skin. Mat just be me.

C
Colleen
Love it!

I like how it goes on, looks natural and goes great with my gray hair

A
Amy Rasmussen
2nd time buying

This pencil matches my eyebrow color very well. I’ve got thick eyebrows that just need some filling in here and there.
I used the last pencil until it was a puny nub haha
I’m giving it a 4 star cuz the “lead” part doesn’t hold up. Meaning you have to sharpen the end probably every other use. But otherwise I still love this product.

K
Kayla
Love this pencil!

As I run out of my old products I've been replacing with clean beauty products. This pencil is even better than my typical Sephora or drug store purchase. The pencil is so smooth and fills in my brows more evenly.

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