ATHR Beauty

The Big Bang Mascara

The ultimate volumizing mascara that lengthens, strengthens, and fortifies for a fan of full, glossy, super-strong lashes.

8 ml / 0.27 oz

Why you'll love it

  • Maximizes length, fullness, and curl without flaking or smudging
  • Two-faceted brush with biodegradable fibers defines each and every lash
  • Enriched with nourishing oils and waxes to prevent lash breakage
  • Component is made with recycled ocean plastic and biodegradable wand

About this brand

Good for you, good for your skin, and good for the planet — that’s ĀTHR Beauty! This beauty brand and it’s founder Tiila set out to change the beauty industry, creating cleaner, more sustainable alternatives without sacrificing color or quality.

ĀTHR is relentlessly committed to sustainability, which is why a portion of company proceeds go to environmental charities like the Surfrider Foundation.

From ĀTHR Beauty:

"Tiila is aware of the eco footprint we have in everything we do and as a founder, wants to bring sustainability into every decision at ĀTHR Beauty"

All ĀTHR Beauty products are:

  • Ethically and sustainably sourced
  • Certified vegan
  • Certified fair-trade
  • Sustainably packaged

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Key ingredients

Organic castor oil

Deeply hydrates to prevent breakage

Black diamond powder

Adds rich pigment and shine

Jasmine plant extract

Helps strengthen and moisturize lashes


Aqua (Water/eau), Hydrogenated Olive Oil Stearyl Esters, Copernicia Cerifera Cera, Sucrose Stearate, Pentylene Glycol, Acacia Senegal Gum, Oryza Sativa (Rice) Bran Wax, Myrica Cerifera Fruit Extract, Euphorbia Cerifera Cera, Ricinus Communis, (Castor) Seed Oil, Myrica Pubescens Fruit Wax, Galactoarabinan, Xanthan Gum, Jasminum Grandiflorum Flower Cera, Leuconostoc/radish Root Ferment Filtrate, Lactobacillus, Cocos Nucifera (Coconut) Fruit Extract, Diamond Powder, Ci 77499

Allergen info

May contain nut-derived ingredients

Formulated without gluten-derived ingredients; may have been produced in a facility that also processes gluten-derived ingredients

Goes well with

Free shipping on $50+
Free returns

Customer Reviews

Based on 91 reviews
Andi Hoffman
The Mascara of My Dreams

This mascara is sooooo amazing. I’ve been on the search for a clean mascara that works and finally gave this a try! It lasts all day, doesn’t flake, gives length and volume, and is my favorite mascara I’ve ever used. If you’re on the fence, please just get it 😍

Worth it!

I really enjoy using the big bang mascara. It goes on so smooth and really does give my eyelashes great color and volume. What’s even better is it feels so clean, too!

Not Great

I was excited for this mascara. However, it makes my eyelashes very hard and clumpy. It’s like tar trying to wash it off. I have to scrub endlessly trying to get it off each night. I’ll be switching to a different mascara.

It is a no from me

This mascara offers more volume than others, but that is where the good news stops for me. The mascara flakes off during the day into my eyes, and it is a nightmare to take off at night. It just smudges under your eyes even with makeup remover. I wouldn't buy this again.

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