Color Theory Creme Corrector – Lavender

Here at NakedPoppy, we can’t get enough of the creamy, luscious, and highly vetted formulas from Au Naturale - what’s not to love! Noticing that many women switch from clean to conventional cosmetics for full spectrum color payoff and long lasting wear, Au Naturale set out to create a non-toxic line that met those needs. Every ingredient is highly scrutinized before being included in a formulation, making Au Naturale’s products some of the most healthy, ethically sound, and naturally sourced products on the market.

Au Naturale not only aims to create a line of luxe clean beauty products, but to change what goes into all cosmetics in the United States. Founder Ashley Prange worked for years as a nuclear analyst in DC before deciding to direct her talents toward her passion for clean beauty. After founding Au Naturale, Ashley went back to DC to lobby for the Personal Care Act, a movement to demand stricter regulations for cosmetics in the US. As a brand and as a cause, Au Naturale fights for transparent regulation while showing the beauty industry how it’s done.

From Au Naturale:

“Au Naturale cosmetics is both a brand & a cause, the line serving as physical evidence to the consumer that cleaner beauty is possible. In creating a line of vegan, organic, paraben free & ethical makeup, Au Naturale Cosmetics is opening consumer minds to the importance of transparency & generating demand for continued change.”