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Fitglow Beauty

Plum Lash Primer

Clean
Cruelty-Free
Vegan
A nourishing eyelash primer that delivers a clump-free volumizing lift to take your mascara to the next level.

8g

Why you'll love it

  • Contains superfood ingredients for fuller, thicker, and stronger lashes
  • Plum-hued formula blends with mascara without compromising color
  • Instantly defines each lash for a naturally fuller, clump-free look

About this brand

Fitglow Beauty’s nutrient-rich skincare and makeup is formulated to work in harmony with your skin. Their products are carefully formulated to feed skin gentle and compatible ingredients in impactful doses that restore function and help it thrive.

Beyond the ethically sourced, plant-based ingredients, Fitglow Beauty formulas have been shown to be effective through scientific research and reinforced by client transformations.

From FitGlow Beauty:

"Healthy relationships have one thing in common: great chemistry. And it’s no different when it comes to your skin and what you put on it. Fitglow Beauty’s mission is to create skincare and makeup products that have perfect chemistry with your skin."

All Fitglow Beauty products are:

  • Certified cruelty-free by Leaping Bunny
  • Silicone-free
  • Certified clean by Think Dirty

Read more less

Key ingredients

Castor seed oil

Helps nourish and strengthen lashes

Bamboo

Defends against pollution and environmental damage

Lupine protein

Prevents hair breakage and improves thickness

Ingredients

Certified Organic Hordeum Vulgare (Barley) Stem Water, Aqua (Water), Certified Organic Bambusa Arundinacea Stem Extract (Bamboo) Stem Extract, Lupinus Albus (Lupin) Seed Extract, Certified Organic Equisetum Arvense (Horsetail Plant) Extract, Glyceryl Stearate, Cetearyl Alcohol (Plant Source), Caprylic/Capric Triglyceride, Oleic/Linoleic/Linolenic Polyglycerides, Pullulan (Plant Source), Sucrose Palmitate (Plant Source), Glyceryl Caprylate, Certified Organic Ricinus Communis (Castor) Seed Oil, Magnesium Aluminum (Clay) Silicate, Acacia Senegal Gum, Glyceryl Rosinate (Plant Source), Potassium Palmitoyl Hydrolyzed Wheat Protein, Sodium Stearoyl Lactylate, Pentylene Glycol, Xanthan Gum, Glycerin, Helianthus Annuus (Sunflower) Seed Oil, Magnolia Officinalis Bark Extract, Lecithin, Citric Acid, Rubus Chamaemorus (Cloudberry) Fruit Extract, Dehydroacetic Acid, Sodium Benzoate, Potassium Sorbate, Tocopherol, Ascorbyl Palmitate [May Contain +/-: Iron Oxides (CI 77491), Titanium Dioxide (CI 77891), Iron Oxides (CI 77499), Tin Oxide (CI 77861), Ferric Ferrocyanide (CI 77510)

Allergen info

Formulated without gluten-derived ingredients; may have been produced in a facility that also processes gluten-derived ingredients

How to use

  1. Apply to clean lashes
  2. Wiggle brush starting at the base of lashes and sweep upward
  3. Follow with your mascara for a lifting effect
Clean
Free shipping on $50+
Free returns

Customer Reviews

Based on 5 reviews
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(4)
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S
Sarah via fitglowbeauty.com
Mascara Conditioner 💕

I’m obsessed with this plum conditioner! You don’t notice the color at all on your eyelashes. When you apply a stroke or two it looks very natural with a little volume and it’s easy to separate eyelashes! I wore this at work and a customer complimented my eyelashes. I love how it gives you a natural look while still giving your eyelashes a lift and fuller appearance. It might be too soon to say but It seems like my eyelashes are getting thicker from using it.

C
Cathy via fitglowbeauty.com
Love this !

Love everything about this ! I like the design of the wand - the material is soft and flexible, so if I accidentally bump my lid doesn't hurt. With the combination of the formula and the bristle construction, I get the right amount (no clumps) and it feels good going on. I can wear it on its own for a more natural look and it doesn't flake off. For me, it both lengthens and separates my lashes. I also wear under mascara - love it ! Will definitely get again !

P
Patty via fitglowbeauty.com
Love this!

Love this! Doesn’t flake, lasts under my mascara all day, plus look at those ingredients!

D
Denise via fitglowbeauty.com
Love it!

Just got mine this weekend. What I like so far is now I only have to do one coat of mascara instead of two or three, it can be worn alone for “no makeup makeup” looks and looks much better than just clear mascara, and lastly (this was a real surprise) it actually makes mascara removal at the end of the day easier somehow…

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