We knew Jenny Patinkin was our kind of girl when we read her amazing book,
“Lazy Perfection.” The title captures her philosophy on beauty perfectly!
We became even more enamored after meeting her, working with her and
using her luscious makeup tools.
As a renowned makeup artist, trained in London and Chicago, Jenny knows
how to create top-of-the-line beauty tools that deliver. But here’s the
kicker: they’re designed with an approach to makeup that is sophisticated
yet in an uncomplicated, no-frills kind of way.
In addition to her cosmetic products, her concept of “flat-aging” approaches
the issue of (anti-)aging from an angle of self-acceptance and care.
In a 2017 interview with Beauty Independent, Patinkin said, “Working with
regular women makes me happy. That’s where the Lazy Perfection idea of
looking great without really trying started to gel. It occurred to me that
women wanted to wear less makeup – and I do, too – and I didn’t feel
anybody was talking to us about that.”
- Multi-use, multi-purpose brushes can be used with liquid, cream, or powder makeup
- Designed with a tapered tip that won’t pick up too much makeup
- Weighted handles allow for extra control
From Jenny Patinkin:
“Flat-Aging is being present and happy with your appearance, no matter
your age and no matter what skincare or aesthetic path you choose to take.
The Flat-Aging model embraces confidence and refuses to do mortal combat
with nature, but also allows room for new technologies and formulations.”
All Jenny Patinkin products are:
-
100% handmade and vegan tools
-
Packed with 2.5x as many bristles as a conventional brush
-
Made with high-quality, technologically advanced synthetic fibers that are finer than natural hair
