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Prime Focus Eyelid Primer

by Lily Lolo

A creamy eyelid primer that helps lessen the appearance of discoloration and dark areas around the eyes while providing the perfect base to apply your eyeshadow for extra staying power.

4 g

Why you'll love it

  • Keeps your eyeshadow smooth and crease-free all day
  • Dual shades both conceal and correct so products apply true to color
  • Mirrored compact is perfectly portable for on-the-go use

Key ingredients

Jojoba seed oil

Soothes and moisturizes

Candelilla wax

Offers all-day hold

Argan oil

Promotes smooth application


Simmondsia Chinensis (Jojoba) Seed Oil, Euphorbia Cerifera (Candelilla) Wax, Argania Spinosa Kernel Oil, Mica, Tocopherol,May Contain [+/- CI 77891 (Titanium Dioxide), CI 77491, CI 77492, CI 77499 (Iron Oxides)]. 4g

AllFewer ingredients

About this Brand

Our infatuation with Lily Lolo began with mascara. There’s nothing like Lily Lolo’s for thick, luscious lashes that last all day and don’t smudge or run.

But that’s just the beginning. Lily Lolo’s BB cream, eyeshadow palettes and pressed blushes are also lovely – all at reasonable price points for top-quality ingredients.

Vikki Khan founded Lily Lolo in 2005 after falling in love with mineral makeup while traveling to the United States. Lily Lolo is now an award winning mineral cosmetics brand adored by makeup artists, celebrities, and green beauty fans alike.

  • Gorgeous mascara, BB cream, eyeshadow palettes, and pressed blushes
  • Relatively accessible pricing
  • Free of harmful chemicals like parabens and phthalates, synthetic perfumes, dyes, or anything else that isn't kind to you and your skin
  • Named after two of the founder’s sisters
  • Based in London, England

From Lily Lolo:

“Our shared passion for makeup and the way it can transform the way you feel, as well as the way you look, is at the heart of everything we do. So as well as a range of products and shades to suit every complexion, you can also count on us for expert advice on how to make it work for you, with step-by-step guides and video tutorials from our favourite makeup pros.”

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All Lily Lolo products are:
  • Leaping bunny-certified cruelty-free
  • PETA-certified vegan and cruelty-free
Free shipping
Free returns

Customer Reviews

Based on 115 reviews
Woman's POV
Game Changer

I was using a ton of liquid concealer under my eyes that would transfer my mascara. I really love this compact. I use the light yellow under my eyes (and inner eyes) and sometimes use the concealer if my eyes have dark circles. I also use the concealer on my lids to prime for eye shadow. I have oily lids and getting makeup to stay is a challenge. This doesn't solve for all day, but I feel better using this than putting foundation on my eyes.

Monika D. via naturisimo.com
Gives natural look but covers

Gives natural look but covers very well dark circles at the same time. Highly recommended.

Claude L. via naturisimo.com
I love this eyelid primer,

I love this eyelid primer, it is easy to put on, it covers the eye lid very well and stay on the entire day.

Terri L. via thedetoxmarket.com
Dont like it.

Love all the other Lily Lolo products, but not this one. Bad application, looks fake on the skin and does not blend out well. And it feels weird....

Sara07 via Holland & Barrett
Nice primer and concealer, all in one

I bought this item a couple of weeks ago, after reading quite different opinions on it. Surely it's not drying, its pink shade spreads out nicely on your eyelids while the yellow one works well as a delicate concealer. Pros: it's natural, compact, comes with a mirror and brightens the area around the eyes. Works very well with powdery eyeshadows and as a concealer is way better than others I have tried, as it doesn't dry out my skin around the eyes. Cons: if your skin is really oily, it might not be the right one for you. All in all, I would really recommend it to those who have normal, dry skin. I love the fact that it contains only a bunch of natural ingredients, zero nasties compared to many others, more expensive primers. A little goes a long way and it's also cruelty free.

My Bag

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