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RMS Beauty

Straight Line Kohl Eye Pencil – Plum Definition

A richly pigmented eye pencil with a dual-sided smudging sponge and complimentary sharpener. In a royal purple shade.

Straight Line Kohl Eye Pencil – HD Black

RMS Beauty

Straight Line Kohl Eye Pencil – HD Black

A richly pigmented eye pencil with a dual-sided smudging sponge and complimentary sharpener. In a true black shade.
Eye Pencil

Straight Line Kohl Eye Pencil – Bronze Definition

RMS Beauty

Straight Line Kohl Eye Pencil – Bronze Definition

A richly pigmented eye pencil with a dual-sided smudging sponge and complimentary sharpener. In a warm, metallic brown shade.
Eye Pencil

Why you'll love it

  • Smooth, creamy texture glides on like butter and blends easily with the sponge tip
  • Rich color payoff enhances eyes with just one swipe and without flaking or dragging
  • Ophthalmologist tested and safe for the sensitive eye area

About this brand

RMS Beauty has a cult following and at NakedPoppy we certainly understand why. The brand offers luxe, clean, organic makeup that goes beyond simply using wholesome ingredients.

While other lines might start with organic ingredients, they often undergo so much processing that by the end, they’re similar to man-made chemicals. RMS creates all its products from raw, organic, food grade ingredients in their natural states, leaving their healing properties fully intact. We can’t get enough of RMS, especially the setting powders, luminizers, and bronzers.

The line was founded by Rose-Marie Swift, a prominent makeup artist who’s worked with some of the most accomplished photographers, models, and magazines in the beauty world. Several years ago, Swift began to experience severe health issues, only to discover that many of the harmful chemicals and heavy metals in her system were also in the beauty products she’d been using for years. From that point on, she made it her mission to transform the way women use makeup, and provide them with the healthy, clean beauty products they deserve.

From RMS Beauty:

“After many years in the fashion and make-up industry, I've learned a lot about the impact of daily exposure to chemicals in beauty care products. I've seen what works and what doesn't live up to its promises. I see the results of taking a quick-fix approach to looking good. I know first-hand the price our health can pay in the pursuit of beauty. I realized that what women need is a cosmetics line that is as pure as possible, one that creates a solid foundation for anti-aging and long-term beauty.”

All RMS Beauty products are:

  • Made with non-GMO ingredients
  • Packaged in minimal, recyclable or reusable materials

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Key ingredients

Jojoba oil

Helps replenish skin's natural moisture

Mango seed oil

Rich in natural fats that help moisturize dry skin

Meadowfoam seed oil

Locks in moisture for plumper-looking skin


Hydrogenated Jojoba Oil, Limnanthes Alba (Meadowfoam) Seed Oil, Caprylic/Capric Triglyceride, Mica, Mangifera Indica (Mango) Seed Oil, Euphorbia Cerifera (Candelilla) Wax/Candelilla Cera/Cire de candelilla, Silica, Glyceryl Caprylate, Copernicia Cerifera (Carnauba) Wax/Cera Carnauba/Cire de carnauba, Organic Simmondsia Chinensis (Jojoba) Seed Oil, Tocopherol (non-GMO), Helianthus Annuus (Sunflower) Seed Oil, Ascorbyl Palmitate, Iron Oxides (CI 77491, CI 77492, CI 77499)

Free shipping on $50+
Free returns

Customer Reviews

Based on 80 reviews
Neena S. via naturisimo.com

I love RMS straight-line Kohl pencil. It even comes with a sharpener. It goes on super smooth and not smudgy, well not until I smudge with the smudge brush. I can go from eyeliner to smokey eye! and it lasts all day!


Glides on with no tugging. Love the blending tip being on each one.

MissyJack via QVC
Don't Understand the Bad Reviews

I am a older lady who has tried just about every eye pencil on QVC. NONE of them worked like the hosts said they did. These eye pencils work! It is hard for me to put on a straight line on any part of my eyes but with RMS pencils.... I CAN. They do not run; you can smear them and with the sharpener it is easy to keep the pencil thin and easy to use. The colors are nice and for the price you cannot go wrong. If I can use them.... anyone can.

Aunt Ga via QVC
First Eyeliner I Truly Like

This is the first time trying RMS. There have been other beauty products that have me sold when presented on air. The hosts make me feel I can't be without them only to be disappointed and end up paying more on return shipping. I thought to give this a try...I am so glad I did. I the colors are perfect! Glide on smoothly and the smudge end works very well. I will definitely reorder.

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